By Paul Farris
This is one of the best ways to accelerate the growth of your online business. You should consider purchasing an existing website for the following reasons:
* Established Audience and Traffic.
Starting with an existing base of traffic and backlinks is a huge opportunity. You can leverage all of the work that someone else already put in and then focus on taking the site to the next level. One site that I recently purchased had a few hundred visitors per day. I was quickly able to use this traffic to promote some existing sites within my portfolio and test out new monetization strategies for the site.
* Opportunity to Improve Monetization.
Most site owners have not done a great job of fully monetizing their websites. You can test out new ways to monetize the site through advertising, affiliate programs, text link sales, and other methods. I bought a small niche site a few months ago. The owner was monetizing the site through Adsense advertisements. I did some testing and found that targeted affiliate offers performed much better. Within a month, I had doubled the site's monthly revenue. If you make a drastic improvement to the site's revenue, you should consider flipping it another buyer to generate a quick return on your investment.
* Google Loves Older Sites.
Starting with an established site will provide you with immediate traffic from the big G, and you can avoid the dreaded new site sandbox. The age of a site's domain name is also believed to influence Google pagerank which helps determine how well your site ranks.
* Steady Income Stream.
Once you have made the monetization improvements mentioned above, you may be able to just "set it and forget it." The site will probably require little work and produce a nice stream of income. I bought a handful of sites last year. They earn a few hundred dollars a month and only require one or two hours of monthly maintenance.
So how can you find websites for sale?
I have had the best luck with buying websites from webmaster forums. The problem is that there are a number of forums where people list their sites, and each forum has different listings. To make the site buying process more efficient, I just completed a site to aggregate website for sale listings from around the web.
You can check out the site at:
http://www.SiteViper.com
SiteViper aggregates listings from SitePoint, DNForum, NamePros, eBay, WebhostingTalk, and many other sources. You can search all of the listings in one place, and you can set up email or RSS alerts of listings that meet your search criteria.
Good luck purchasing websites!
Websites for Sale
Article Source: http://EzineArticles.com/?expert=Paul_Farris
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment